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I am trying to talk about why I came to the flower industry and its hard for me to put it into words.
Here I go.
The Journey of Reclaiming My Voice
The Meaning Behind My Brand
My story is the foundation of my business. It’s a journey from a place of profound trauma to a journey of self-love and healing. Growing up, I was taught to believe my voice didn't matter. I ran from one abusive situation to the next, never truly understanding what it meant to have self-respect.
The idea for my floral brand was born from this difficult path. Flowers became my personal test for self-worth—a simple request that proved whether someone would listen to me. They were a tangible sign that I was seen, heard, and valued. Each flower represented a small victory in my fight to reclaim my voice.
I knew I had to build a life on my own terms, so I made the radical decision to break away from everything that was holding me back. I was willing to sacrifice everything to build the one relationship that truly mattered: the one with myself. I drained my 401(k) to build this luxury floral brand, and in turn, it saved my life. This business is a testament to the power of divine intervention and a refusal to give up on myself.
We’re more than a floral delivery service; we are a reminder of your worth. We specialize in delivering gorgeous flower arrangements in our elegant, branded boxes, and we operate as a digital-first shop with various order drop locations. Our unique model is a reflection of my own journey—a break from tradition and a commitment to pure dedication and domination.
My business is a celebration of self-love, and I am proud to share it with you.
The Transformative Power of a Single Flower
I found my way to the floral industry through an incredibly difficult period in my life. I was feeling lost, having been silenced by others for so long. I needed a way to reconnect with myself and understand my own value.
My journey into the floral industry is deeply personal. It started not with a love for flowers, but with a need to find my own voice and stand up for what I deserve. After a period of immense personal trauma and feeling invisible, I threw myself into my studies to rediscover who I was. During this time, I started using a simple test on dates—I'd ask them to bring a small flower arrangement.
For me, this wasn't about the flowers themselves; it was about whether someone would listen to me and honor a simple request. When a man showed up with flowers, it was a signal that he heard me and respected me. When he didn't, it was a clear sign that he wasn't interested in what I valued. The flowers became a tangible symbol of my self-worth and a reminder that my voice mattered.
I began to accumulate these arrangements, and my dorm room filled with a visual representation of my newfound self-respect. This simple "self-respect test" was the moment I realized I had a voice worth listening to and that there was nothing wrong with demanding what I deserved. The flowers I received became a powerful catalyst for my healing and a reminder of the strength I found within myself. This is the foundation of my work today.
The flowers weren't just a romantic gesture; they were a symbol of respect and a simple request that was easy to fulfill if a man was truly interested in seeing me as a person. The men who showed up empty-handed showed me they didn't value my simple request, and in turn, didn't value me.
As I began to accumulate these arrangements on my kitchen table, my dorm room became a living testament to my journey of self-discovery. Each flower represented a small victory, a moment where I stood up for myself and was heard. The floral industry isn’t just a career for me—it's a way to connect with the very thing that helped me heal and find my voice.
My professional path is directly tied to a very personal journey. After a period of profound trauma and isolation, I was desperate to find myself and understand my worth outside of what others had dictated. In college, I found an unusual but powerful tool to help me do this: flowers.
I began to use flowers as a personal litmus test for the men I dated. I'd make a simple request for them to bring flowers on a date. It was a test of whether they would genuinely listen to me and honor my desires. The flowers themselves were secondary; the act of providing them was the primary indicator of respect.
This simple test helped me learn a profound lesson: I had a voice, and I had every right to ask for what I needed. The flowers I collected became a physical symbol of my growing self-respect and the strength I was gaining. The floral industry now allows me to share the power and beauty of these very same symbols with others.
From Personal Trauma to Professional Passion
My professional path is directly tied to a very personal journey. After a period of profound trauma and isolation, I was desperate to find myself and understand my worth outside of what others had dictated. In college, I found an unusual but powerful tool to help me do this: flowers.
I began to use flowers as a personal litmus test for the men I dated. I'd make a simple request for them to bring flowers on a date. It was a test of whether they would genuinely listen to me and honor my desires. The flowers themselves were secondary; the act of providing them was the primary indicator of respect.
This simple test helped me learn a profound lesson: I had a voice, and I had every right to ask for what I needed. The flowers I collected became a physical symbol of my growing self-respect and the strength I was gaining. The floral industry now allows me to share the power and beauty of these very same symbols with others.